One word for you, "plastics." American Plastics is a Dallas-based plastics company. I must say making eagle icons new and different is a challenge. They are everywhere in the business world, and it's tough to make them unique and stand out. I'm glad we took the minimalist approach.
Showing posts with label logos. Show all posts
Showing posts with label logos. Show all posts
Tuesday, March 23, 2010
New American Plastics Logo
One word for you, "plastics." American Plastics is a Dallas-based plastics company. I must say making eagle icons new and different is a challenge. They are everywhere in the business world, and it's tough to make them unique and stand out. I'm glad we took the minimalist approach.
The Erector Masthead
Thursday, March 11, 2010
Saturday, February 6, 2010
Jackson River Fly Club
Silver Eagle Distributors Logo
This is the new logo for the largest Budweiser Distributor in the world. They've had an "eagle" logo for about the past 30 years and needed some help freshening it up. Sounds easy? No. This company has more than 600 bio-diesel trucks running around Texas, dozens of warehouses and buildings with signage, uniforms, patches, hats, business cards, cups, pencils, you name it-- they'll need a new logo on it. The whole job took almost a year.
Friday, February 15, 2008
The National Theater Logo

This is a fun project for a new music venue in downtown Richmond, Virginia. The scope of this project was to create something that is cool, hip and anchored in the unique Vaudeville roots of the building. The doors will be reopening Feb 22 08 for the first time in... a long time, after a small $15MM renovation to the historic landmark. The logo shows the three muses for theatre on top of a heraldic seal for the new rock venue.
Thursday, February 14, 2008
Subaru Logo Redesign

When Subaru decided to enter the premium car category, they felt the logo used in all their advertising could be freshened up. Being a Jr. Art Director, I was supposed to help the CEO of Temerlin McClain make a PowerPoint presentation to the execs at Subaru North America. I scanned in a logo from one of the vehicles and used it in the some of the slides. During the presentation, the Subaru execs noticed the new treatment of their logo, and changed it right there on the spot. Thanks to hours of retouching and photography from Dallas' Scott Harben it still holds up today. Click on the image to see the transformation.
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